Cemetery & Funeral Professionals:

Gary O'Sullivan, CCFE, Knows Your Profession!

Whether you sell pre-need, manage those who do, or lead a cemetery, funeral home, or combination business — the challenges you face every day are different than those in any other type of business.

I know the Cemetery & Funeral profession.

In 1971, right out of high school at the age of 18, I started selling cemetery property door-to-door. Since then — in a career spanning nearly five decades — I have served the profession in many capacities. From being a sales manager, regional manager, and Senior VP of Sales for a public company, to being responsible for helping companies design and drive their desired culture.

Whenever I work with members of the Cemetery & Funeral profession — delivering keynotes, consulting for companies, providing one-on-one coaching for leaders, providing training in seminars and workshops — the principles and techniques I share are shaped by the prism that is my experience in the profession.

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More Praise for Gary O’Sullivan

Don't take our word for it...

B. E. Stoecklein

When you chair a company, you understand the urgency to drive revenues every day. You know that sales leaders and sales managers have to transfer the principles, behaviors and skills to their sales people. You know that sales people have… Read the full testimonial “B. E. Stoecklein”

B. E. Stoecklein
Chairman and CEO
CMS Mid-Atlantic, Inc.

Richard F. “Dick” Perl

Nobody but nobody does it better than Gary O’Sullivan. As a platform speaker and trainer myself, I am very critical of those who do this for a living. Without a doubt Mr. O is the BEST of the BEST. When… Read the full testimonial “Richard F. “Dick” Perl”

Richard F. “Dick” Perl
Past President
Southern Cemetery and Funeral Association

Nadira Baddeliyanage

Gary O’Sullivan, CCFE, is a legend in our industry and has revolutionized the way sales teams interact with families. The International Cemetery, Cremation and Funeral Association has had the honor and privilege to work with Gary for more than 30… Read the full testimonial “Nadira Baddeliyanage”

Nadira Baddeliyanage
Director of Operations
ICCFA

Robert Fells

I have known Gary O’Sullivan for many years. In all my dealings with him I have found him to be a person of the highest professional character and personal integrity. His dedication and commitment to our profession is unwavering, and… Read the full testimonial “Robert Fells”

Robert Fells
External Chief Operating Office
ICFA

Janet Rosman

Gary truly gets to know our business as his own which helps make him a true inspiration.

Janet Rosman
Sales and Marketing Manager
Quiet Places

Kevin Daniels

Gary O’Sullivan operates with a foundation of complete integrity and has the ability to help you transform the culture of your company to improve relationships and performance.

Kevin Daniels
Past President
ICCFA

A Sampling of Gary’s Keynote Presentations

The Difference Maker

This keynote presentation helps sales managers focus on their people in ways that lead to optimal performance.

The New Language of Sales

This keynote presentation will help you learn how language forms the culture of your sales organization and will challenge you to change the sales language you use to get the results you want.

Climate Control: Why Leaders are the Thermostat and Thermometer in their Companies

A Leadership keynote presentation that helps leaders understand how they control the environment of their organizations