Cemetery & Funeral Professionals:

Gary O'Sullivan, CCFE, Knows Your Profession!

Whether you sell pre-need, manage those who do, or lead a cemetery, funeral home, or combination business — the challenges you face every day are different than those in any other type of business.

I know the Cemetery & Funeral profession.

In 1971, right out of high school at the age of 18, I started selling cemetery property door-to-door. Since then — in a career spanning nearly five decades — I have served the profession in many capacities. From being a sales manager, regional manager, and Senior VP of Sales for a public company, to being responsible for helping companies design and drive their desired culture.

Whenever I work with members of the Cemetery & Funeral profession — delivering keynotes, consulting for companies, providing one-on-one coaching for leaders, providing training in seminars and workshops — the principles and techniques I share are shaped by the prism that is my experience in the profession.

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More Praise for Gary O’Sullivan

Don't take our word for it...

Virginia Aspy

Gary is an entertaining, effective and memorable sales trainer. Gary has a way of putting people at ease. I appreciate his quality of character and professionalism.

Virginia Aspy
National Sales Manager
Grace Management

Kevin Daniels

Gary O’Sullivan operates with a foundation of complete integrity and has the ability to help you transform the culture of your company to improve relationships and performance.

Kevin Daniels
Past President
ICCFA

Rick Hulkenberg

I have heard a lot of theory and ideas. I can say without reservation that Gary O’Sullivan knows how to reach the sales person on the street. I’ve watched Gary, and it’s quite clear that he is in the business… Read the full testimonial “Rick Hulkenberg”

Rick Hulkenberg
President
Didasko Communication, LLC

Andrés Agular

I have known Gary for more than 15 years, and we have worked together for more than 7 years. This experience has been not only life changing for myself, but his counseling and mentorship have consistently driven sales in our… Read the full testimonial “Andrés Agular”

Andrés Agular
Vice President
Los Parques

John McQueen

I have had the pleasure of knowing Gary O’Sullivan personally for over a decade during which we have worked together in a variety of professional capacities. Gary is not only knowledgeable in all areas of sales, management and teamwork, but… Read the full testimonial “John McQueen”

John T. McQueen, CFSP
Former Owner, President & CEO
Anderson-McQueen Funeral Homes, Cemetery & Crematory

Carlos Quezada

Since 2010, Gary has helped me develop several programs and implement several programs; from sales and talent development to creating a successful culture in our organization. Through this programs we have been able to help hundreds of sales counselors and… Read the full testimonial “Carlos Quezada”

Carlos Quezada
Managing Director HS-Texas
Service Corporation International

A Sampling of Gary’s Keynote Presentations

The Invisible Force: How organizational culture impacts people and profits

Research in organizational behavior and performance clearly indicates that companies with strong cultures outperform organizations with weak cultures. In this presentation, you will learn about companies whose cultures have allowed them to achieve unprecedented success.

Climate Control: Why Leaders are the Thermostat and Thermometer in their Companies

A Leadership keynote presentation that helps leaders understand how they control the environment of their organizations

The Power to Prospect

This keynote presentation helps salespeople avoid the destructive emotions that can cloud their thinking, disrupt their routines, and weaken their motivation.