Cemetery & Funeral Professionals:

Gary O'Sullivan, CCFE, Knows Your Profession!

Whether you sell pre-need, manage those who do, or lead a cemetery, funeral home, or combination business — the challenges you face every day are different than those in any other type of business.

I know the Cemetery & Funeral profession.

In 1971, right out of high school at the age of 18, I started selling cemetery property door-to-door. Since then — in a career spanning nearly five decades — I have served the profession in many capacities. From being a sales manager, regional manager, and Senior VP of Sales for a public company, to being responsible for helping companies design and drive their desired culture.

Whenever I work with members of the Cemetery & Funeral profession — delivering keynotes, consulting for companies, providing one-on-one coaching for leaders, providing training in seminars and workshops — the principles and techniques I share are shaped by the prism that is my experience in the profession.

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More Praise for Gary O’Sullivan

Don't take our word for it...

Jeff Kidwiler

Gary has been a part of my success not just from consulting, sales training, public speaking and leadership development – He has helped me be successful on a daily basis as a result of his “Life” coaching which is a… Read the full testimonial “Jeff Kidwiler”

Jeff Kidwiler, CCE
President
Blackstone Memorials

Carlos Quezada

Since 2010, Gary has helped me develop several programs and implement several programs; from sales and talent development to creating a successful culture in our organization. Through this programs we have been able to help hundreds of sales counselors and… Read the full testimonial “Carlos Quezada”

Carlos Quezada
Managing Director HS-Texas
Service Corporation International

Linda Budzinski

There are very few “sure things” when it comes to planning a conference, but having Gary O’Sullivan on the program takes the guesswork out of our keynote. He always comes through. From his pre-conference preparation, to his message, to his… Read the full testimonial “Linda Budzinski”

Linda Budzinski
Former Director of Communications and Membership Services
International Trade Association

Gino Merrendino

When I first met Gary, I was instantly attracted to the wealth of his experience and his outstanding reputation as a speaker, teacher, and consultant. As a speaker, my first encounter with Gary was at the ACA convention. As a… Read the full testimonial “Gino Merrendino”

Gino Merrendino
Chief Gardener
Merrendino Cemetery Care

Rick Hulkenberg

I have heard a lot of theory and ideas. I can say without reservation that Gary O’Sullivan knows how to reach the sales person on the street. I’ve watched Gary, and it’s quite clear that he is in the business… Read the full testimonial “Rick Hulkenberg”

Rick Hulkenberg
President
Didasko Communication, LLC

Janet Rosman

Gary truly gets to know our business as his own which helps make him a true inspiration.

Janet Rosman
Sales and Marketing Manager
Quiet Places

A Sampling of Gary’s Keynote Presentations

The Invisible Force: How organizational culture impacts people and profits

Research in organizational behavior and performance clearly indicates that companies with strong cultures outperform organizations with weak cultures. In this presentation, you will learn about companies whose cultures have allowed them to achieve unprecedented success.

The Difference Maker

This keynote presentation helps sales managers focus on their people in ways that lead to optimal performance.

The Value of Accountability for Consistent Sales Success

This keynote presentation helps salespeople learn to think differently about consistency in sales performance — possibly the single most important factor in producting controllable, predictable, and repeatable results.